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Search is no longer what it used to be. Gone are the days when users typed short keywords into Google and clicked through a list of blue links. Today, AI‑powered search engines like Google SGE, Perplexity, or ChatGPT expect direct answers, task‑driven responses, and synthesized summaries. Content creators and marketers must adapt—or risk becoming invisible. […]

Let’s face it—AI-generated content is everywhere. You scroll through LinkedIn, click on a blog post, or open a newsletter, and boom: there it is. Dry. Robotic. Predictable. You can smell the lack of a human touch from a mile away. So how do you fix robotic AI writing and make it actually sound like you